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/ It’s Official: KasKasan Buddies Partners With the Credit Card Association of the Philippines

It’s Official: KasKasan Buddies Partners With the Credit Card Association of the Philippines

KasKasan Buddies and the Credit Card Association of the Philippines (CCAP) have formally partnered to expand financial education and responsible credit card use across the country
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Big news, KKBuddies! 

We just made it official with the Credit Card Association of the Philippines (CCAP).

We signed a partnership with CCAP today, March 6, 2026, in RCBC, 29th Floor Robinsons Equitable Tower, ADB ave. cor. Poveda, Ortigas, with key people from both our teams in the room. It was a full-circle moment for us, and one we're really glad to finally share with you.

From left to right: Alex Ilagan (Executive Director, CCAP), Rolando Ebreo (Chairman, CCAP), Geraldine Liggayu (President, CCAP), Joel Khristopher Cabugos (CEO & Co-Founder, KasKasan Buddies), and Jax Reyes (Corporate Secretary & Co-Founder, KasKasan Buddies)
From left to right: Alex Ilagan (Executive Director, CCAP), Rolando Ebreo (Chairman, CCAP), Geraldine Liggayu (President, CCAP), Joel Khristopher Cabugos (CEO & Co-Founder, KasKasan Buddies), and Jax Reyes (Corporate Secretary & Co-Founder, KasKasan Buddies)

Who Is CCAP?

CCAP is the official association of credit card companies and banks in the Philippines. Most of the credit cards you use today are issued by CCAP member banks. When it comes to how credit cards work, what protections you have as a cardholder, and how Filipinos are educated about using credit responsibly, CCAP plays a big role in all of that.

For us, this partnership means the information we share with our community now has an even stronger foundation behind it. More accurate, more complete, and directly connected to the people who know the credit card industry best.

What We're Working On Together

So, what does this actually look like in practice? Here's what we and CCAP are actually building together:

✔ Educational videos featuring official CCAP representatives, so you get clear and accurate information straight from people who know what they're talking about.

✔ Meaningful financial literacy sessions every year, open to Filipinos who want to learn more about using credit cards wisely and getting the most out of them.

✔ Improved learning materials, taking what CCAP already has and making it easier for everyday Filipinos to read, understand, and use.

✔ Campaigns on responsible credit card use, spreading the message that a credit card, when used well, can be one of the most helpful financial tools you have.

✔ Community programs and activities that bring our reach together with CCAP's network, all aimed at helping more Filipinos make better money decisions.

Who Were There

Signing on behalf of CCAP were Chairman Rolando P. Ebreo, President Geraldine C. Liggayu, and Executive Director Alex G. Ilagan. Our CEO and Co-Founder Joel Khristopher Cabugos and Corporate Secretary and Co-Founder Jacques Yves (Jax) Reyes signed on our behalf.

Also present from CCAP were Marketing and PR Committee Chairs Gen Rodriguez and Alvin Marana, Vice Chair Tovi De Leon, Secretary Ruth Ramirez, and Marketing and PR Representative Leslie Javier of RCBC.

From our team: Chief Marketing Officer Joram Joseph Bonus, Senior Business Development Executive Carl Munsayac, Head of Media Jayvee Mambalo, Digital Content Producer Raphael Lawrence Marabut, and Data Analyst Tricia Daguio.

Two communities with one shared goal. KKB and CCAP officially united to help more Filipinos make smarter money decisions.
Two communities with one shared goal. KKB and CCAP officially united to help more Filipinos make smarter money decisions.

What They Had to Say

Joel Khristopher Cabugos, our CEO and Co-Founder:

“We’re very honored. This is part of our advocacy and purpose. It just amplifies and validates the campaign and objective of KasKasan Buddies. Moving forward, we’ll be more aggressive in doing financial literacy and financial wellness campaigns — knowing that it’s a big responsibility for a community with this size.”

Joel also shared that upcoming programs will prioritize reaching Filipinos outside Metro Manila, covering key cities and provinces, with a special focus on the youth. 

“That’s something we see will make a lot of impact,” he said.

Jax Reyes, our Corporate Secretary and Co-Founder:

"This is really about pushing financial literacy — especially the proper use of credit cards and breaking the stigma that credit cards are bad. Because if used correctly, they're genuinely beneficial to a lot of Filipinos."

Jax also highlighted the importance of amplifying CCAP's existing programs, which he believes more Filipinos need to know about. 

"They already have programs that are beneficial to credit card holders in the country," he said. "We want to help more people find out about them."

Rolando P. Ebreo, Chairman, CCAP:

"Today's signing reflects a shared commitment to expand financial education through relevant, accessible, and engaging platforms. Through this partnership, CCAP and KasKasan Buddies will work together on content, learning sessions, and initiatives that empower more Filipinos to use credit responsibly and confidently."

Chairman Ebreo also noted that the collaboration directly supports BSP's push to advance financial inclusion, making sure that knowledge, opportunity, and access reach more communities across the country, not just those in major cities.

Geraldine C. Liggayu, President, CCAP:

“We’re very thankful that this partnership has finally come true. This has been endorsed not just by CCAP but also by BSP and schemes. We’re really looking forward to it! We’re hoping we can educate and reach more Filipinos — not just on responsible credit card use, but on personal finance as a whole. Na hindi sila matakot gumamit ng credit card at maintindihan nila kung paano i-manage ang kanilang personal finances na hindi sila malulubog sa utang. Yun man lang — in that manner, makatulong kami to uplift the lives of the Filipinos.”

What This Means for Our Community

We started as a Facebook group where Filipinos could share tips on getting more out of their credit cards. Today, we're 1.2 million members strong.

Partnering with CCAP connects our community directly with the people who set the standards for credit cards and look after cardholders in the Philippines. And with BSP part of this conversation too, what we're working on together feeds into something bigger: a national push to help every Filipino feel more confident about their money.

We're genuinely excited about what comes next. More programs, more resources, and more ways for our community to learn together. We'll keep you posted every step of the way.

The moment it became official. KasKasan Buddies and CCAP formalize their partnership in ortigas.
The moment it became official. KasKasan Buddies and CCAP formalize their partnership in ortigas.
A big day for our team and for every Filipino cardholder. KKB and CCAP officially join forces to bring better financial education to more Filipinos.
A big day for our team and for every Filipino cardholder. KKB and CCAP officially join forces to bring better financial education to more Filipinos.

Stay Updated

The best financial tips, latest promos, news promos, resources, and everything coming out of this partnership goes straight to our community first. Follow us and CCAP on social media so you never miss an update.

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We'll update this article as more details become available. For the latest, follow us and CCAP on our official social media pages.

About KasKasan Buddies Ventures Corporation
KasKasan Buddies Ventures Corp (KKB) is the Philippines' #1 finance community and digital platform. We serve as the premier digital avenue for secure credit card applications, exclusive promos, and comprehensive financial guides.
Contact
Joram Joseph Bonus +639760217758 joram@kaskasanbuddies.com.ph