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/ Pertama di Bekasi, Pinkfong and Baby Shark Hadir di Grand Metropolitan Bekasi Selama Libur Sekolah

Pertama di Bekasi, Pinkfong and Baby Shark Hadir di Grand Metropolitan Bekasi Selama Libur Sekolah

PT Metropolitan Land Tbk
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INDONESIA VERSION:
PRESS RELEASE

Pertama kalinya di Bekasi, karakter anak populer Pinkfong dan Baby Shark akan hadir menyapa pengunjung melalui rangkaian acara spesial di Grand Metropolitan Bekasi selama periode libur sekolah. Kehadiran karakter global ini menjadi salah satu strategi pusat perbelanjaan dalam menghadirkan pengalaman hiburan yang lebih interaktif sekaligus menarik kunjungan keluarga.

Rangkaian acara akan berlangsung mulai 15 Juni hingga 19 Juli 2026, dengan agenda utama berupa sesi meet and greet yang digelar setiap akhir pekan. Dalam sesi ini, anak-anak berkesempatan untuk bertemu langsung serta berfoto bersama karakter yang telah dikenal luas di berbagai negara tersebut.

Selain sesi interaksi, pengunjung juga dapat menikmati area playground serta zona retail bertema Pinkfong dan Baby Shark. Kombinasi ini dihadirkan untuk menciptakan pengalaman rekreasi yang lebih menyeluruh bagi keluarga selama mengisi waktu libur sekolah. “Karakter ini memiliki basis penggemar yang kuat di kalangan anak-anak. Kehadirannya tidak hanya memberikan hiburan, tetapi juga menjadi magnet yang dapat mendorong peningkatan kunjungan, khususnya selama periode libur sekolah,” jelas Rachael Ernest, General Manager Grand Metropolitan Bekasi.

“Tren menghadirkan intellectual property (IP) global di pusat perbelanjaan menjadi salah satu pendekatan yang efektif dalam meningkatkan engagement pengunjung sekaligus memperkuat posisi mal sebagai destinasi keluarga,” lanjut Rachael.

Selain menghadirkan rangkaian acara tersebut, pengunjung juga dapat menikmati GAVEnue, area terbaru di Grand Metropolitan Bekasi yang mengusung konsep semi outdoor dengan dominasi tenant food & beverage. Kehadiran area ini memperkaya pilihan aktivitas pengunjung, tidak hanya dari sisi hiburan anak tetapi juga pengalaman kuliner dan rekreasi.

Sejumlah tenant yang telah bergabung di antaranya The Little Bakery, Ciak Tiam, Fore Coffee, Oita Coffee, DIUBUD Coffee, hingga Kampung Rasa yang menawarkan konsep food court dengan beragam pilihan menu dalam satu kawasan. Pengelola memastikan adanya pemisahan yang jelas antara area makanan halal dan non-halal, termasuk peralatan makan hingga proses pencucian, guna menjaga kenyamanan pengunjung.

Lebih dari sekadar kawasan kuliner, GAVEnue menghadirkan beragam aktivitas untuk melengkapi pengalaman pengunjung, mulai dari Drop Zone by Funworld yang menawarkan permainan pemacu adrenalin dengan pemandangan Kota Bekasi dan lintasan LRT, hingga Gavecourt, fasilitas lapangan padel dan pickleball indoor ber-AC yang nyaman untuk berolahraga. Suasana semakin semarak dengan penampilan live music yang rutin menghibur pengunjung. “Kehadiran GAVEnue menjadi destinasi favorit baru bagi masyarakat, terutama selama periode libur sekolah,” tutup Rachael.

--Selesai--

Tentang Grand Metropolitan

Grand Metropolitan Bekasi adalah pusat perbelanjaan kelas menengah atas di Bekasi dan merupakan unit komersial dari PT Metropolitan Land Tbk. Berlokasi strategis di pusat Kota Bekasi, Grand Metropolitan menawarkan pengalaman berbelanja yang nyaman, pilihan kuliner lezat, serta hiburan dan edutainment keluarga. Diresmikan pada Desember 2013, Grand Metropolitan Bekasi terus berkembang dengan menghadirkan berbagai tenant ternama seperti Cinema XXI, Informa, Farmers Market, AZKO, Fun World, KKV, Oh Some! serta brand fashion internasional seperti H&M, Marks & Spencer dan Max Fashions.

Grand Metropolitan - Nyaman Belanja Penuh Gaya.

ENGLISH VERSION:

PRESS RELEASE

First in Bekasi, Pinkfong and Baby Shark Arrive at Grand Metropolitan Bekasi for School Holiday Season

First time in Bekasi, a popular children’s character Pinkfong and Baby Shark will be greeting kids through a series of special events at Grand Metropolitan Bekasi during school holiday period.  The presence of this global character is part of the mall’s strategy to create more interactive entertainment experience while increasing the number of family visitors.

The event series will start from 15th June until 19th July of 2026, with the main highlight being meet and greet sessions held every weekend. During the session, children will have opportunity to meet and take photo with the internationally beloved characters.

In additions of the interactive sessions, visitors can also enjoy Pinkfong and Baby Shark themed playground and retail zones. This combination is designed to create more comprehensive recreation experience for family during the school holiday. “These characters have a strong fan base among children. Their presence not only provides entertainment, but also become a strong magnet to drive higher traffic, especially during the holiday period,”said Rachael Ernest, General Manager Grand Metropolitan Bekasi.

“The trend of bringing global Intellectual Property (IP) in a mall has become an effective approach to gain more engagement with visitors while strengthening mall position as a family destination,” she added.

Beyond these attractions, visitiors can also explore GAVEnue, the new area at Grand Metropolitan Bekasi, which feature semi-outdoor concept with a strong focus on food & beverage tenants. This area enhances the overall visitor experience, offering more than children’s entertainment but also culinary and leisure activities.

Several tenants have joined, including The Little Bakery, Ciak Tiam, Fore Coffee, Oita Coffee, DIUBUD Coffee, and Kampung Rasa, a food-court concept with a diverse menu selection. Management ensures a clear separation between halal and non-halal area, including cutlery and washing procedures. Everything is done to ensure customer comfort is paramount.

More than just a culinary destination, GAVEnue offers a variety of activities to enhance visitors’ experience. From Drop Zone by Funworld, featuring adrenaline-pumping attractions with views of Bekasi City and the LRT line, to Gavecourt, an air-conditioned indoor facility for padel and pickleball enthusiasts, Gavenue provides entertainment for all ages. The vibrant atmosphere is further enriched by regular live music performances. “GAVEnue has emerged as a new favorite destination for visitors, particularly during the school holiday period,” said Rachael.

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About Grand Metropolitan Bekasi

Grand Metropolitan Bekasi is an upper-middle class shopping center in Bekasi and a commercial unit of PT Metropolitan Land Tbk. Strategically located in the heart of Bekasi, Grand Metropolitan offers a comfortable shopping experience, diverse culinary options, as well as family entertainment and edutainment. Officially opened in December 2013, the mall continues to grow by featuring well-known tenants such as Cinema XXI, Informa, Farmers Market, AZKO, Fun World, KKV, Oh Some!, as well as international fashion brands including H&M, Marks & Spencer, and Max Fashions.

Grand Metropolitan - Nyaman Belanja Penuh Gaya

About PT Metropolitan Land Tbk
Contact person: Febby Mariani Vice GM Corporate Communications & CRM PT METROPOLITAN LAND Tbk. Phone : (021) 2808 7777 Fax : (021) 2808 5555 Email : corpcom@metropolitanland.com M Gold Tower Lt. 15 JI. Letkol M. Moeffreni Moe'min Kota Bekasi 17148

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