BMSG

BMSG is a Tokyo-based entertainment company founded in 2020 by artist, producer, and entrepreneur SKY-HI. Built on the idea of protecting and developing real talent without flattening individuality, the company works across artist management, music production, and creative development. BMSG is home to over ten artists, including top Japanese artists BE:FIRST and HANA, cementing themselves as one of the most important new forces in Japanese music. Since the founding of the company, BMSG continues to actively shape a new global-facing era of Japanese pop culture rooted in authenticity, artistry, and long-term creative vision.