Singapore, August 4th, 2025 — Revenue Scaler, the AI-powered ecommerce suite for Southeast Asia, today announced its acquisition of Kabana, a leading ecommerce analytics platform.

Founded by Alfan Hendro (former COO of Traveloka) and Darmawan Shi (former Sales Director at Salesforce), Revenue Scaler is enabling the future of AI-powered Intelligence for ecommerce in Southeast Asia. 

With ecommerce in Southeast Asia market expected to surpass $230 billion by 2026, many sellers still operate with limited data and fragmented visibility.&nbsp;Bringing Kabana into the fold is a key step to solving this.

Kabana is founded by Eng Heng (ex-Kyte, HeadsUp) and Ming Jiang (ex-Jane Street) to bring deep capabilities in ecommerce intelligence tailored to Southeast Asia’s multi-platform, multi-country complexity. Integrated with more than 400 stores across Shopee, Lazada, TikTok Shop, and Shopify, Kabana provides strategic insights to brands and enablers across Southeast Asia. 

"We’re thrilled to welcome Kabana. As ecommerce gets more competitive and the world undergoes a paradigm shift with AI, having access to quality data and putting it to work intelligently will be the key difference between winning and losing." - Alfan Hendro

With Kabana, Revenue Scaler adds internal intelligence—store performance, SKU movement, and operational trends—to its stack. These insights complement Magpie, another of Revenue Scaler’s capabilities, which focuses on competitive market intelligence like competitive pricing and market share movement. 

Together, they provide ecommerce teams a unified view of both internal performance and market shifts and more importantly, a holistic data layer required to power Revenue Scaler’s vision of an AI ecommerce intelligence layer.

Singapore, August 4th, 2025 — Revenue Scaler, the AI-powered ecommerce suite for Southeast Asia, today announced its acquisition of Kabana, a leading ecommerce analytics platform.Founded by Alfan Hendro (former COO of Traveloka) and Darmawan Shi (former Sales Director at Salesforce), Revenue Scaler is enabling the future of AI-powered Intelligence for ecommerce in Southeast Asia. With ecommerce in Southeast Asia market expected to surpass $230 billion by 2026, many sellers still operate with limited data and fragmented visibility.&nbsp;Bringing Kabana into the fold is a key step to solving this.Kabana is founded by Eng Heng (ex-Kyte, HeadsUp) and Ming Jiang (ex-Jane Street) to bring deep capabilities in ecommerce intelligence tailored to Southeast Asia’s multi-platform, multi-country complexity. Integrated with more than 400 stores across Shopee, Lazada, TikTok Shop, and Shopify, Kabana provides strategic insights to brands and enablers across Southeast Asia. "We’re thrilled to welcome Kabana. As ecommerce gets more competitive and the world undergoes a paradigm shift with AI, having access to quality data and putting it to work intelligently will be the key difference between winning and losing." - Alfan HendroWith Kabana, Revenue Scaler adds internal intelligence—store performance, SKU movement, and operational trends—to its stack. These insights complement Magpie, another of Revenue Scaler’s capabilities, which focuses on competitive market intelligence like competitive pricing and market share movement. Together, they provide ecommerce teams a unified view of both internal performance and market shifts and more importantly, a holistic data layer required to power Revenue Scaler’s vision of an AI ecommerce intelligence layer.

System / Website / Application development

E-commerce

Startups

SMEs

Cloud service

Revenue Scaler Acquires Kabana to Build Southeast Asia’s First AI Ecommerce Intelligence Layer

HR / Recruitment

Skin care / Cosmetics / Hair products

Internet service

Film / Drama

Magazines / Books / Publications

Marketing / Research

Diet / Health food / Supplement

Childbirth / Childcare

Interior / Furniture / Storage

Mobile device

Servers / Peripherals

Network / Network Equipment

Electronic components / Semiconductors / Electrical equipment

Department stores / Supermarkets / Convenience stores / Stores

Wholeseller

Manga / Anime

Arcade Game

Toys / Playsets / Dolls

Car / Car Supplies

Motorcycles / Motorcycle Supplies

Daily necessities / Household goods

Garden / DIY

Shoes / Bags

Jewelry / Accessories

Kids / Baby / Maternity

Food / Sweets

Soft Drinks / Alcoholic drinks

Restaurant / Fast food / Streetfood

Eating at home / Delivery

Fitness / Healthcare

Medical / Hospital

Pharmaceuticals

Pets / Pet Supplies

Gifts / Flowers

Love / Marriage

Funeral

Hotels / inns

Travel / Sightseeing

Theme Park / Amusement park

Residential / Condominium

Commercial facilities / Office buildings

Architecture / Space design

Construction / Civil engineering

Advertising / Promotion / PR

Sales

Management Consulting

Think tank

Legal / Patent / Intellectual Property

Logistics / Warehouse / Cargo

Steel / Metal / Glass / Earth / Stone / Rubber

Chemistry

Electricity / Gas / Resources / Energy

Nature / Weather

School / University

Cram school / Preparatory school / Online education

Life insurance / Non-life insurance

Mobile app

Mobile games

Cooking / Home appliances

Health and Beauty appliances

Application

Ladies' Fashion

Men's Fashion

Accounting

Environment / SGDs / Recycling

International activity

Full time job / Part-time job / Career

Music

Internet Service Provider / Line connection

Camera

AV equipment

Consumer Games

Outdoors / Mountain Climbing

Welfare / Nursing / Rehabilitation

Qualifications / Study Abroad / Language

Childcare / Early childhood education

Banks / Credit unions

Credit card / Loan

Securities / FX / Investment Trusts

Moving

Politics / Government / Local government

Volunteer

Agriculture / Forestry / Fisheries

Bicycle / Bicycle Supplies

Female Related

Venture Capitals

Coaching / Mentoring / Consultation

Automotive / Motorcycle / Bicycle

Automotive / Automotive Supplies

Interior / Goods

Real Estate / Architecture / Construction

Software

Blockchain / Web3

Security

Telecommunications / VoIP

Show Business

Comedy

Service

Revenue Scaler Pte Ltd